Asa was born in 1851, the eighth child of Samuel and Martha. His dad was a successful farmer and general store owner. Asa learned business from his godly father. Family prayers and church services were regular activities in their household. Asa’s faith in Jesus became central to his life.
In 1873, he moved to Atlanta and started working for a pharmacist. In 1877, Asa and one of his co-workers started their own drug company. Before long, Asa married and started a family. His Christian faith permeated his family life. He regularly taught Sunday school at his church. Several times, students in his class prayed the prayer of salvation.
His success as a wholesaler and retailer of medicines and cosmetics made him quite wealthy. Then one day, he got a nagging headache. Asa had tried a “syrup” from a fellow druggist named John that got rid of his headache. Asa decided to form a company to manufacture and sell this “syrup”. The syrup contained powdered caffeine, a fluid extract of coca leaves, kola nuts and a secret ingredient called 7x. The formula for 7x is still a closely guarded secret, even today, in a vault in the company’s headquarters in Atlanta.
Up until 1899, this syrup was only sold in drugstore fountains. But that year, he decided to bottle it. It sold like crazy. But in all of the time required to run his company, he NEVER forgot to have family devotions every morning. Asa saw his wealth as money that had been entrusted to his care by God, so he spent it very prayerfully and carefully. He gave his charitable gifts thru his Wesley Foundation, which established and supported many Christian causes, including several colleges (including Emory University, a Methodist university) and Emory University Hospital.
On March 12, 1929, with his family and friends at his side, Asa Griggs Candler went to his eternal reward. His soft drink company….Coca-Cola, the most recognized brand in the world.
Book…God’s Capitalist: Asa Candler of Coca-Cola
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